We partnered with VideoAmp to scale our linear TV initiatives with digital and connect with our audience through intentional brand messaging at the right frequency. The data-driven actionable insights we received helped us uncover new audiences and drive incremental reach and savings.
SARAH MORGAN | VP, ASSOCIATE MEDIA DIRECTOR, MEDIAHUB GLOBAL
HOW IT WORKS
Review your report.
Identify optimal frequency and highest converting audiences.
Design your audience.
Architect new conversion audiences.
Establish your baseline.
Understand historic performance, including the competition, to inform new plans.
Assess buying scenarios.
Review your plan and constraints across linear.
Optimize your performance.
Achieve guaranteed advanced audience reach in-flight.