Measurement & Optimization for Data-Driven Advertising

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Advertisers, agencies and media owners leverage our privacy-first suite of data and software solutions to gain a true deduplicated read of performance across linear TV, OTT, digital and walled garden media by connecting the dots between ad exposures, audiences and outcomes.

What we do

Our Data

Data That Delivers

Gain insight into metrics that matter most to you by accessing walled garden, linear TV, OTT and digital data within a single platform.


Our Platform

Setting a New Standard

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Our software transforms how advertising is valued, transacted and measured across all channels and devices, enabling agencies, advertisers and media owners to leverage smarter, data-driven solutions.


Case studies

Duracell Powers Advertising Efficiencies Across Platforms

CS 01

Duracell Powers Advertising Efficiencies Across Platforms

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Jack in the Box Answers the Cravings Call with Local Measurement

CS 02

Jack in the Box Answers the Cravings Call with Local Measurement

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Kleenex Campaign Remedies Media Waste with Incremental Reach

CS 03

Kleenex Campaign Remedies Media Waste with Incremental Reach

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It’s Important to Know Your “Why”


Create Trust

Demonstrate consistently strong performance and support your teammates so others can rely on you. Be authentic, candid and warm while always ensuring consistency between your words and actions. Own your mistakes, fix them, and act with humility.


Do More With Less

Automate or outsource all repetitive and low-value tasks. Spend a high majority of time on unsolved high-value problems. Optimize input to output ratios and gain leverage.


Figure It Out

There’s no instruction manual. Make wise decisions despite ambiguity. Use data to hone your intuition and thrive on change. Find meaningful connections that others miss.


Ship It Fast

Take smart risks, ship it fast and iterate. Value speed and rapid recovery over error prevention; no lives are at risk. Our biggest threat is the lack of innovation.


Make It Fun

Be positive in all situations and make people feel better about themselves. Have fun every day and make it contagious. Help people find meaning in their personal and professional lives.


Embrace Wellness

Never sacrifice your health and wellbeing. Grow your physical, mental, financial and spiritual wellness in harmony with your personal and professional responsibilities.


Grow Exponentially

Learn and grow faster than anyone in your peer set. Proactively extract raw and direct feedback about yourself. Think big and help others think big.


Be a Legend

Focus on results over process. Deliver an unbelievable amount of constant and valuable work throughput. Be a legend by making more legends.

Not Your “Traditional” Workplace Experience


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Featured Team Members