Census-level, cross-screen measurement that connects every dollar to a real business outcome. Granular, deduplicated and ready the moment you need an answer.
Ask questions about your reports in plain English and receive ready-to-use answers and visualizations. Every answer carries the rigor of the same trusted VideoAmp measurement the industry already uses to plan and defend their buys.
Analyst-grade reasoning
No more filtering dashboards or rebuilding charts in Excel. Ask, refine, redirect, and follow up the way you would with your best analyst, until you get the answer you came for.
Ready for the deck
Each visualization and summary is built around the question you asked and the goal behind it, ready for a meeting, a client review, or the slide you owe by EOD.
Defensible by design
VideoAmp’s AI reasons from consistent definitions of every metric and a contextual layer that interprets each question with accuracy. When data is partial or out of scope, it flags the caveat instead of guessing, so what you bring into the room holds up
Measure your real customers, not just broad age and gender demographics. Bring your first-party data or pick from hundreds of consumer attributes, the same ones you use to plan against.
Full-funnel conversions in one report, from searches and site visits to sales. Use your own conversion data or tap into pre-built integrations across categories to measure what matters at scale.
Linear, streaming, digital and social, measured through direct, census-level integrations with the publishers and platforms that matter most. A cross-screen view built on data the industry already transacts on.
TV, streaming and digital publishers have certified VideoAmp cross-platform measurement
In advertising guaranteed on VideoAmp advanced currency
Brands measuring and guaranteeing their campaigns on VideoAmp
Every angle of campaign performance, down to the network, program, platform, creative and placement, all running on the same measurement, so the numbers line up no matter which question you’re asking.
Understand precisely who you reached, how many times and where.
Uncover overlap across channels, partners and custom investment groups to drive efficiency.
Guarantee linear TV and streaming media campaigns on the audiences that matter most to your business.
Connect your ad campaigns to tangible business outcomes, online or offline.
Discover the unique households reached by digital platforms compared to linear TV.
Determine which tactics drive reach and conversions most efficiently.
Discover the audiences converting most frequently after seeing an ad.
Trace every ad dollar spent to concrete marketing ROI.
See how competitors reach your target audiences, so you can gain an edge.
“We landed on VideoAmp as a key partner to work with on advanced audiences and a lot of that had to do with the scalability of your data, the stability of the data, the diversity of the audiences…we've seen up to 30% CPM efficiencies.”
Maureen Bosetti | Chief Investment Officer | IPG Mediabrands