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AdAge: Nielsen’s TV Ratings Mess Could be Tipping Point in its Dominance
AdExchanger: The Ad Tech Tax, Coming Soon to a TV Buyer Near You
Forbes: After a Year Of Media Disruption, The TV Upfronts Remain Unchanged. How Long Can It Last?
Beet.TV: Powering Dentsu’s DELTA Is Just The Start: VideoAmp’s Parkes
AdExchanger: Shift To Streaming Drove Premium Video CPM Pricing Up
Digiday: Dentsu develops tool to address audience-based TV advertising’s patchwork problem
Beet.TV: Jonathan Steuer Talks to Beet.TV on Launch of “TV Data Initiative”
VideoAmp Joins “TV Data Initiative”
AdExchanger: NBCUniversal Flexes Programmatic Peacock And NBCU Identifier At ONE21 Showcase
Digiday: The Future of Work & Mental Health
MediaVillage: VideoAmp’s Campaign Optimizer & Democritization of Data
AdExchanger: OpenAP Launches SSP To Show Inventory Availability In Linear TV
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