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Ad Measurement Trends H1 2026

Weigel Broadcasting Co. Selects VideoAmp as First Alternative Currency Provider

VideoAmp and O-N-X Integration to Bring Data-Driven Buying to Local Broadcast TV

VideoAmp Expands Cross-Platform Planner VXP™ With First-Party Data from SiriusXM Media and National CineMedia

VideoAmp Adds Data From SiriusXM & NCM to Audience Planning Tool

VideoAmp and AMC Networks Deliver Cross-Platform Measurement at Scale

Why VideoAmp Thinks It Can Bust Nielsen’s TV Ratings Monopoly

VideoAmp Appoints Former Warner Bros. Discovery Executive Jon Steinlauf to Board of Directors

VideoAmp Names Peter Liguori as Chief Executive Officer; Strengthens Executive Leadership Team to Accelerate Innovation and Industry Momentum

Netflix’s Taylor-Serrano Boxing Match Brings in 6 Million Viewers

U.S. Joint Industry Committee Completes Audit of Certified Currencies to Validate Transactability of New Data for the Upcoming Broadcast Season

VideoAmp Empowers Advertisers with Cloud-Native Measurement Using Privacy-Enhancing Controls with AWS Clean Rooms