Cross-Channel Audience Measurement. Reliable Currency.
Crazy Effective.

Full visibility and tailored insights — that’s our gold standard. Say goodbye to siloed audience measurement and attribution insights when you connect cross-channel marketing to ROI.

The VideoAmp Difference: Great Data & Smart Humans.

Cookie-cutter doesn’t fly around here. Get prescriptive measurement and insights tailored to your business so you can make better media decisions that move you towards your goals faster than you can say “multichannel advertising ROI.”

Split graphic of a VideoAmp TV analytics chart and a professional woman smiling.

Cross-Platform Measurement

Capture linear TV, streaming and digital media in a holistic view so you can maximize impact and reach across channels.

Precise Advanced Audiences

Move beyond basic demographics by combining first-party and third-party data into winning audiences you can actually measure.

Tangible Business Outcomes

See exactly what’s working, so you can keep working it. Link advertising directly to actual business outcomes with attribution insights at your fingertips.

We'll Let The Numbers Do The Talking.

225+

TV, Streaming and Digital Publishers have Certified VideoAmp Advanced Measurement

11%

Increase in Total Conversions from Advertiser Campaigns Guaranteed on Advanced Audiences with VideoAmp

1000+

Brands have Adopted VideoAmp Advanced Measurement and Currency

Performance Insights That Change the Game.

1

Reach & Frequency

Understand precisely who you reached, how many times and where.

2

Audience Overlap

Uncover overlap across channels and partners to drive efficiency.

3

Cross-Channel Currency

Guarantee linear TV and streaming media campaigns on the audiences that matter most to your business.

4

Attributed Conversions

Connect your ad campaigns to tangible business outcomes, online or offline.

5

Cross-Channel Analysis

Find the sweet spot across linear and digital for maximum impact.

6

Media Efficiencies

Determine which tactics are most efficiently driving reach and conversions.

7

High-Value Audiences

Discover audiences that are converting most frequently after seeing an ad.

8

Return on Ad Spend

Trace every ad dollar spent to concrete video marketing ROI.

9

Competitive Insights

Use insightful analytics to see how competitors reach your target audiences so you can gain an edge.

See Who Trusts Our Data.

“We landed on VideoAmp as a key partner to work with on advanced audiences and a lot of that had to do with the scalability of your data, the stability of the data, the diversity of the audiences…we've seen up to 30% CPM efficiencies.”

Maureen Bosetti | Chief Investment Officer | IPG Mediabrands

Meet a Few of Our Partners