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Byron Allen’s Allen Media Group Announces VideoAmp As Primary Currency With Ten-Year Agreement
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VideoAmp Integrates with TransUnion’s TruAudience Marketing Solutions Business to Offer Unmatched Marketing Attribution Capabilities and Media Plan Optimization
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VideoAmp Announces Alternative Currency Agreement With Horizon Media
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VideoAmp to Measure Deduplicated YouTube Reach and Frequency
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NewFronts: Amazon Has Bigger Ad Plans For Season 2 of ‘Thursday Night Football’
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Allen Media Group to Leverage VideoAmp as New Currency for 2023-24 Upfront Season
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NBCU Adds New Science to Art of Launching TV Shows Like ‘Night Court,’ ‘Quantum Leap’
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How the Big Measurement Companies Actually Measure Up
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Warner Bros. Discovery Teams With VideoAmp and Comscore as Currency Providers
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Disney Sells Out Ad Inventory for 95th Oscars With Pricing Slightly Down
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VideoAmp Hires Its First CMO as Ad-Measurement Race Heats Up
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VideoAmp Appoints Jenny Wall as Chief Marketing Officer
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