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VideoAmp Announces VXP™, an Industry-First, Cross-Platform Planning Solution Leveraging Publisher First-Party Data
VideoAmp Renews Measurement and Currency Partnership with Paramount Global
VideoAmp Leads the Industry to Mass Adoption of Advanced Currencies; Closes 2024 with $3 Billion in Currency Transactions and Complete JIC Certification
VideoAmp Sets New Industry Standard for Media Measurement, Transforms Its Tech Stack to Provide a Full Suite of Audience, Planning and Measurement APIs
VideoAmp Announces Next, Advanced Phase of Outcome Measurement Capabilities
VideoAmp on Track to Guarantee $1.5 Billion in Currency by EOY
VideoAmp Taps Industry Veteran to Lead Media Measurement Auditing, Expands Efforts to Promote Transparency and Bolster Standards Compliance
VideoAmp Announces Industry-First Strategic Collaboration with Snap Inc.
VideoAmp Continues to Expand Leadership Team with New Executive Appointments
Yahoo Launches New Data Partnership with VideoAmp
Future of TV Briefing: One area where the upfront measurement currency conversation is advancing
TV Networks Embrace Their Aging Audience With A New Mantra: Age Doesn’t Matter
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