Jun 11 2024
Webinars - 47 MINS

Getting Real with Sports TV Viewership


While it’s true that challenges in TV measurement exist (only 37% of TV advertisers say they’re very confident in their measurement), there are opportunities abound for those equipped to navigate this landscape effectively. The discussion with Relo Metrics and VideoAmp hones in on the potential and veracity of sports TV viewership data, highlighting how accurate measurement can drive better advertiser decisions.