Report, Thought Leadership
The VideoAmp Top 100 January 2024
Download
Thought Leadership
Amplifying the successes, voices and visions of our clients and partners as they work with VideoAmp to redefine the way media is valued, bought and sold together.
Reports & Whitepapers
Learn how our products create wins, so you can too.
Webinars and Events
Watch in the conversations reshaping the industry.
Knowledge Center
Get the latest scoop from the industry’s brightest.
CTV Advertising: The Comprehensive Guide to Connected TV Marketing
Read more
How Are TV Ratings Gathered? Understanding Big Data as a Solution for Accurate Viewership Figures
Read more
How to Create a Media Plan for Video Advertising That Works
Read more
Breaking Down Silos: The Convergence of Media Currency and Advanced Measurement
Read more
Data Clean Rooms vs. Traditional Analytics Platforms: A Strategic Framework for 2025 With Peter Nummerdor and Joe Kotz
Read more
The Future of First-Party Data: How Advertisers Can Unlock Smarter, Privacy-First Measurement with Stephanie Martin and Brendan Cohen
Read more
Getting Schooled with Peter Nummerdor
In this short video series, SVP of Product Peter Nummerdor clears up common misconceptions about VideoAmp: what we measure, the outcomes we drive, and the challenges around platforms and identity.
Episode 1: Demos
Episode 2: Out of Home
Episode 3: Outcomes
Episode 4: Planning
Episode 1: What is a platform?
Episode 2: What is and isn’t a platform?
Episode 3: Why did we choose to build a platform?
Episode 4: What is identity and the challenge with it?
Episode 5: How does VideoAmp solve the identity crisis?
Episode 6: What’s something everyone says they have but they actually don’t?
Episode 7: What is VALID™?