VideoAmp Names Peter Liguori as Chief Executive Officer; Strengthens Executive Leadership Team to Accelerate Innovation and Industry Momentum
NEW YORK – VideoAmp, a leading advertising technology company, today announced the appointment of Peter Liguori as Chief Executive Officer. Liguori, who has served as Executive Chairman since 2023 and been a member of the VideoAmp Board for five years, will now lead the company into its next chapter as it scales adoption of its big data-led media optimization solutions and doubles down on innovation, automation and customer success.
The leadership changes mark a strategic step forward in VideoAmp’s evolution, reinforcing its commitment to a tech-first, high-fidelity approach to optimizing advertising. With transparency, interoperability and client impact at the core, this new structure positions VideoAmp to shape the next era of media measurement and currency.
In addition to Liguori’s appointment, the company announced several key leadership updates to accelerate growth, deepen cross-functional alignment and expand its innovation capacity.
Source: Business Wire