Netflix’s Taylor-Serrano Boxing Match Brings in 6 Million Viewers

Netflix’s live stream of Katie Taylor and Amanda Serrano’s third boxing match drew a good-sized audience.

According to figures from VideoAmp and internal Netflix data, the Friday night bout — a majority decision win for Taylor — drew a worldwide audience of 6 million viewers from opening to closing bell. About 70 percent of that audience, or 4.2 million viewers, came from the United States.

The Taylor-Serrano fight was part of an all-women card at New York’s Madison Square Garden Friday. Most Valuable Promotions, headed by boxer and social media star Jake Paul, says the event made $2.63 million at the gate, a record for a card featuring only women fighters. (Audience figures for the full card weren’t available.)

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