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Jul 15 2020
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Article

Forbes: As TV Audiences Turn To News Networks In Droves, A Dive Into Viewer Behavior In The First Half Of 2020

VideoAmp TV Viewership data used to dive into the habits of Americans, and news viewers in particular, uncovering how this year’s events have affected linear viewership.

Source: Forbes

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Beet.TV: Kelly Metz on VideoAmp’s Competitive Insights Capability

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A brave 5% of Vampers are running their own small zoo with 5+ pets at home!
The most popular items growing in our Vamper’s gardens right now are: artichoke, mint, peppers, squash, radish, garlic, tomatoes, dill and basil.
7% of Vampers enjoy the VideoAmp wellness program offerings 5 or more times a week!
Slightly over half of our company is made up of new Vampers joining a year ago!
60% of Vamper parents are raising 2-5 future Vampers!
Swimming with sharks is the most popular activity amongst our thrill-seeking Vampers.
We have some especially talented Vampers in the areas of: 19th century chemical photography, champion knitter, knife forging and lithography.
VideoAmp hiking enthusiasts have summited: Mount Whitney, Half Dome and the Teton Range.
34% of Vampers participate in our Wellness programs up to 3 times a week.
Nearly half of Vampers participate in our Wellness programs at least once a week.
We are busy collecting passport stamps! Almost 10% of Vampers have traveled to 24+ countries.
We like to travel: half of Vampers have traveled to 9-12 countries.
8% of Vampers are one-person band and can play 4 or more instruments!
We are pet lovers: nearly 60% of Vampers own at least one pet.
Nearly a quarter of Vampers are actively serving a charity.
More than a quarter of Vampers play at least one instrument.
58% of Vampers are busy practicing a sport.
Over 90% of Vampers said that their coworkers were the best thing about working at VideoAmp.
Pickle Ball is the sport most Vampers chose when asked what VideoAmp’s official sport should be.
23% of Vampers play 2 instruments.
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Top 3 sports played by Vampers: Soccer, Baseball and Tennis.
33% of Vampers are AdTech pros having worked in the space for over 8 years.
Responses based on 160 Vampers who took this Fun Facts survey.